About SuiteCentric

SuiteCentric is a full-service NetSuite implementation and development agency based in Southern California. Our talented US-based team works on the full suite of NetSuite’s business management modules, but we have special focuses on SuiteCommerce Advanced (SCA) and its cloud-based ERP.

We are members of the Oracle NetSuite Commerce Agency Program, the Alliance Partner Program and our team has a wide variety of NetSuite certifications. With decades of combined experience as NetSuite end users and consultants, we have a unique perspective that enables us to examine projects from all angles. We pride ourselves on delivering long-term scalable solutions, and we LOVE helping customers get the most out of NetSuite.

Meet Our Team

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Adam Baruh, CEO, SuiteCentric

ADAM BARUH, CHIEF EXECUTIVE OFFICER

With over 12 years of hands-on and management NetSuite experience, Adam is a creative and well-rounded technical leader with a unique blend of engineering, functional and architectural perspective and expertise. Adam’s solid foundation of NetSuite experience was initially built on 5+ years engineering robust SuiteCloud automations, custom portals and applications, as well as SuiteTalk web services integrations and complex data migrations. As a thoughtful and determined problem-solver, Adam delivers the extra drive and vision that ensures solutions maximize client benefits.

Adam has also been a NetSuite customer, serving as lead developer/architect for a highly customized and complex SuiteCommerce Advanced implementation that required a variety of integrations, SSO, and API’s.

Based in San Diego, CA, Adam is an avid hiker and frequently attends spin and yoga classes in order to keep up with his three kids. Adam was also an international wedding photographer having photographed over 200 weddings spread between the US, Latin America, and Europe.

Sean Gillespie, COO at SuiteCentric

SEAN GILLESPIE, CHIEF OPERATING OFFICER

With over 20 years of experience in Information Technology, including 12 years as a leader, Sean offers a 360° view of how to leverage technology. Sean’s unique experience and career paths include; Web & SQL Development, Solution Architect for Microsoft CRM and ERP Dynamics, Director of Application Development, Director of Network Engineering and VP of Information Technology. With having over 4 years experience directly with NetSuite ERP and SCA, we are excited to have Sean join the team as our Chief Operating Officer. Sean has a passion for application integration and has been working in the ecommerce industry for over 14 years of his career.

Sean, like Adam, has also been a NetSuite customer, serving as Director of Application Development for a highly customized and complex SuiteCommerce Advanced implementation that required a variety of integrations, SSO, and API’s.

Living in Carlsbad, CA, Sean enjoys spending time with his wife and his two young boys. Sean also enjoys golf, fishing and using his giant 900-lb barrel smoker to cook BBQ.

April Holman, ERP Practice Director Image Placeholder

APRIL HOLMAN, ERP PRACTICE DIRECTOR

April brings more than 25 years of consulting, sales and accounting experience to the SuiteCentric team. She has utilized a broad range of ERP and CRM systems that include NetSuite, Acumatica, Sage, Great Plains and Infor. April has a proven track record of achieving success across a variety of industries from manufacturing and distribution to financial and professional services. As a member of the Executive Leadership Team and the ERP Practice Director at SuiteCentric, April leads all ERP activities and helps to facilitate growth for this side of the business. Her comprehensive background, impressive skillset and customer-first mindset are a winning combination and enable her to thrive at SuiteCentric.

When she’s away from the office, April enjoys spending time with her husband and children. Camping and movies are family favorites. She also enjoys traveling, photography and music.

Caleb Evans, Senior Web Developer at SuiteCentric

CALEB EVANS, SENIOR WEB DEVELOPER

For nearly a decade, Caleb has been writing HTML5 websites/applications for school, for work, and for fun. He built his first ecommerce website in high school for a class-run business part of the Virtual Enterprise program. The site won first place in the advanced website division at the program’s statewide trade show.

Caleb sees web development as an expression of creativity and an opportunity to enhance people’s lives. He is particularly fond of building tools to automate complex and inefficient tasks. With a computer science degree and over 50 personal projects under his belt, Caleb has developed a strong understanding of code organization and interface design to that end.

Apart from development, Caleb enjoys spending time with family, trampolining to stay energized, and being a pizza connoisseur. He can also be found quoting his favorite movies, from Groundhog Day to Princess Bride.

Keaton Robinson, Senior Web Developer at SuiteCentric

KEATON ROBINSON, SENIOR WEB DEVELOPER

From dial-up to DSL, Keaton has always been fascinated by the internet. Propelled by intrigue, and a four-year background in digital media production, he is now utilizing his creative nature as a web developer. Driven by his entrepreneurial spirit, Keaton is continuing his education and takes pride in his craft.

As a NetSuite developer Keaton has taken interest in SuiteCommerce Advanced, focusing his attention on site integration and customization. Keaton has the fundamental knowledge to develop a great user experience and implement functionality according to client needs.

When Keaton is not coding he likes to be outdoors with his wife, Cassie. He is also a sports enthusiast, GO Broncos! “If you have built castles in the air, your work need not be lost; that is where they should be. Now put the foundations under them.” -Henry David Thoreau

Zhenzhe Hu, Web Developer at SuiteCentric

ZHENZHE HU, WEB DEVELOPER

Zhenzhe Hu is no stranger to web development, having spent years as a front-end developer. She studied Electrical Engineering in college and got her first job at Honeywell. However, deep down her mind, she knew that she liked programming more than anything else. In 2015, she received her Master of Science Degree in Computer Science from Stevens Institute of Technology. She worked for GE Digital and CA Technologies as a web developer and her work experience has given her a solid background. Creating the best user-friendly web applications is her forever goal.

Antonio Navarro, Web Developer at SuiteCentric

ANTONIO NAVARRO, WEB DEVELOPER

Antonio realized his passion for languages after spending time abroad. He taught english to elementary students in Seoul, and outside of the classroom, he immersed himself in the country’s vibrant culture. Development was a perfect conduit to continue that passion for language. Antonio has worked at both start-ups and publically-traded companies, and he brings software experience in the web and mobile spaces.

At each stop, functionality and user experience were core to development, and SuiteCommerce Advanced abides by those tenets. He is excited to continue finding solutions and presenting those solutions in a clear and exciting way.

Outside of work, Antonio loves to both play and watch basketball. Go Hoos!

Ivan Johns, Web Developer at SuiteCentric

IVAN JOHNS, WEB DEVELOPER

Ivan has more than a decade of experience as a web developer with specialties in front-end engineering, XHTML, CSS and JavaScript. He has proven web development expertise and a sound understanding of development principles that were honed across a variety of industries. While nearly eight years of his career were spent at marketing and advertising agencies, Ivan also worked for companies in biotechnology, internet design services and recruitment software. Ivan now delivers results on SuiteCentric’s Development Team by focusing on front-end customizations for NetSuite SuiteCommerce and SuiteCommerce Advanced, and other projects.

Away from the office, he spends his time flipping and restoring cars. Ivan is skilled at paint restoration and has recently started to master interior restoration. Ivan also enjoys personal projects that involve coding, and he likes to visit local breweries with friends.

Johnny Phan, ERP Solution Consultant at SuiteCentric

JOHNNY PHAN, ERP SOLUTION CONSULTANT

Johnny has a mind for business and has always been fascinated by the different mechanisms, strategies and adaptations used to achieve revenue. He has used NetSuite for more than nine years and enjoys helping customers solve problems with its modules and solutions. As a NetSuite Certified Administrator, Johnny’s background includes helping three separate companies integrate NetSuite and he even implemented NetSuite to a company using an old Dos-based ERP. His expertise in functional consulting and solutions architecture makes him uniquely suited for his role as an ERP Solution Consultant.

He has an MBA in Management of Information Systems from the University of Redlands and an undergraduate degree in Business Administration, Management of Information Systems from SDSU. As a San Diego native, Johnny’s favorite teams are the LA Lakers and the LA Chargers. He lives in Escondido with his wife and the two share a passion for real estate, investing and traveling internationally. They own a salon called Lashbar and are always on the lookout for possible investment opportunities.

Nick Weidmann, Digital Marketing Manager at SuiteCentric

NICK WEIDMANN, DIGITAL MARKETING MANAGER

Nick is a seasoned marketing and communications professional with a love of writing and a deep appreciation for business, technology and history. He started at public relations agencies/firms working for a wide variety of clients but he always gravitated toward technology companies. In 2015, Nick left ‘agency life’ for an in-house marketing role at a tech company that provided location-based services. Now he serves as SuiteCentric’s Digital Marketing Manager helping drive brand awareness, generate leads and support sales revenue goals.

Throughout his career, Nick has assisted with developing and executing comprehensive marketing, public relations and social media campaigns to help businesses increase exposure, drive additional sales, reach new markets and more. He has extensive experience with company branding and messaging for print, online, broadcast and social channels.

Nick has an M.S. in Management & Public Relations from the University of Maryland University College along with two bachelor’s degrees in communications and history from the University of Maryland at College Park. Go Terps! He lives in Carlsbad, CA with his wife Dahlia and their two dogs Grizz and DeeDee. When he’s not at work, you’ll find Nick out with Dahlia walking their dogs, camping, at the beach or watching rugby.